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Facelifted 2014 Hyundai Centennial aka Equus Stars in New Videos

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Hyundai has released a new trio of videos of its updated Centennial, which is just another name for the Equus luxury sedan that will make its U.S. debut in facelifted form at this month's New York Auto Show.
We'll have to wait for specific details for the North American model, but we suspect it will benefit from the same design and technological upgrades as the already available Korean version – also named Equus (the Centennial moniker is used in the Middle East).
In the styling department, the Korean luxury rear-wheel drive sedan gets a redesigned front grille and less chrome, while inside; there are new trim pieces, different buttons and switches, as well as a new shifter that is reminiscent of that found on BMWs.
Inspired by other big luxury cars, Hyundai has also rid the Equus of its analog gauge cluster, replacing it with an LCD unit. Many posh cars now feature similar setups, and since the Equus is more of an image-booster for the brand, they are keen to feature all of the latest and most eye-catching pieces of tech on their cars.
Other new features include a reworked adaptive cruise control, a HUD (head-up display), all-round view cameras, selectable driving modes, as well as Blind Spot Detection – a must nowadays.

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Chrysler's New 300C John Varvatos Limited Edition Spot Guest Stars Iggy Pop

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Designer John Varvatos and Detroit-rocker Iggy Pop are the stars of Chrysler’s new “Unboxing” commercial for the 300C John Varvatos Limited Edition that will arrive in dealerships this spring.
The 30-second spot shows the fashion designer taking delivery of the first of a total of 2,000 examples of the 300C John Varvatos Limited Edition models that will be produced. Varvatos then jumps in the car that bears his name along with a surprise passenger, Iggy Pop, who makes a cameo appearance in the commercial.
“It is a very special and personal automobile that has so many great design details and features. Having my friend Iggy Pop join me in my new commercial just made it even sweeter,” said Varvatos about the ad that will air on national and cable networks.
The 2013 Chrysler 300C John Varvatos Limited Edition has a unique Phantom Black tri-coat exterior paint and discrete metallic finishes, both inside and out. The car has Titanium-finished grille surround, Titanium Chrome Chrysler “wing” badge and Black Chrome grille blades styled after the black with Titanium-finished John Varvatos’ cologne bottle.
The front fascia is more aggressively styled with larger air inlets than regular 300C models. Matching the 'cologne bottle' finish are new 20-inch alloy wheels, day light opening surrounds and mirror caps finished in titanium. At the rear, smoked rear LED lamps, dual-exhaust tips in titanium and John Varvatos badges complete the look.
On the inside, the limited edition sports 'Pewter Metallic' leather seats tailored with unique Diesel Gray and black pattern Varvatos stitching and logos, gauge cluster and clock with Pearlescent White face and Charcoal Black Metallic bezels, a hand-stitched heated steering wheel with Diesel Gray thread and Titanium Chrome accents, plus wood and gloss black trims.
Follow the jump to watch the commercial and to check out a photo gallery of the special edition 300C.
By Dan Mihalascu

PHOTO GALLERY

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